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Pandrol, Innotrans 2016, Berlin
Customer
With over 2 billion products in 100 countries, Pandrol is the world’s leading rail fastener provider and an important supplier to the railway industry. The company relies on state-of-the-art control systems to continuously improve the productivity and life cycle of railways.
Task
Pandrol’s trade fair booth should highlight the various product brands they have, without letting the umbrella brand fall into the background. Additionally, the environmental standards of the company should be clear.
Implementation
We focus on the various Pandrol products and make them tangible at individual stations. Floating screens show videos with further information. A ceiling element in CI blue draws attention to the brand. The railroad ties used in the meeting area with the moss graphics symbolize the sustainability of Pandrol.
Pandrol, Innotrans 2016: Design © CHRITTO, used with permission